Aug 18, 2008


Everyone has dreams about working from home. As work at home moms, we get many of our business ideas and inspiration from the things that we have passion for. For example, love that perfume...I bet I could get others to buy it too. Or, I know a lot about books - I'm sure I could promote reading and sell books. But as many experienced WAHMs know, loving a product or service does not make you a successful WAHM.

We have learned that an important element in success is market research. Start from the beginning and do your research. Find out what sells and what does not. You can start by doing research on the internet or even do a Google search on your product and see what kind of competition is out there. By finding about your competition, you'll be aware of the kind of promotion and work you need to do to get your name out into the public eye. Don't assume that your passion will drive others to buy your product. This is knowledge gained through our own personal experiences.

If only we had someone to tell us this in the beginning - before we started! Unfortunately, we don't have the daily support of colleagues and may find ourselves working alone most of the time. And like all parents we juggle the schedules of our family along with our work. When business does not live up to our expectations, we often feel like giving up and many of us do. We don't have encouragement from co-workers or bosses. We don't have the push for training or opportunities to better our skills and knowledge - everything comes from within. Our own commitment and desires push us forward. When you feel like you've hit a dead end, it can be very discouraging not to have answers and not knowing where to go from there.

It's important for WAHMs to network, share ideas and provide encouragement and feedback to each other. We hope if you're a WAHM here in Hawaii, you'll consider joining our group to share your area of expertise with us or maybe you could even learn a little here too.

If you're not a WAHM but know of resources where we can enrich ourselves in this ever changing business environment, we'd love to hear from you!

Thank you to those who read our blog! Thank you to our customers. You are our inspiration and our hope!

Blogged with the Flock Browser


LinkWithin Related Stories Widget for Blogs